Michaël Zingraf Real Estate : Top Notch real Estate
Pointing to resilience displayed by the top end of the market and prudence on the part of traditional investors, Jean-Claude Annaert, Director General of the Zingraf Group, gives a lucid up-date on the property market from Saint-Tropez to Saint-Jean-Cap-Ferrat.
The war in Ukraine, tensions in the Middle East, policies adopted by the USA, continuing strains in French politics... The real estate market cannot escape from a certain amount of restraint. Even so, at the top end of the market, this situation does not seem to be having a major effect, as evidenced by activity pursued by Michaël Zingraf Real Estate, which has 12 agencies on the Côte d’Azur with 75 team members between Saint-Tropez and Saint-Jean-Cap-Ferrat. “In this sector, emotions still dictate the rules,” says Jean-Claude Annaert. With most market sectors feeling some kind of tension, the most high-profile transactions are still being completed. Recent signatures include a villa in Gassin in the Gulf of Saint-Tropez priced at 11.5 M €, a 10.2 M € property in the prestigious neighbourhood of La Californie in Cannes, and a unique estate in Mougins, under offer for 15.4 million euros.





In the sector ranging from 1.5 to 3.5 M €, prudence holds sway. More dependent on financing solutions, buyers are making multiple visits and prolonging their reflections. As for sellers – mostly without any real need to sell -, they remain firm on their prices. “They will not sell unless they obtain the price they want. There is no real correction taking place in this market,” says Jean-Claude Annaert. In the segment between 4.5 and 8 M €, another problem crops up : marked scarcity of properties of quality. In this sector, French and foreign clients maintain fair shares of the market. Buyer profiles display deeper sensitivity to long-term asset value, along with a high level of demands. They buy less for opportunistic reasons than a long-term vision.
In 2024, 90 % of transactions recorded concerned second residences, with a majority of international buyers (62 %). “At the start of this year, the market has bounced back, more slowly, but with seriousness,” says Jean-Claude Annaert, convinced that excellent service, mastery of the codes of luxury, and a precise reading of the market remain the keys to enduring performance.