MAISONS DU SUD-OUEST: THE ART OF LIVING

Presented as a brand, Maisons du Sud-Ouest, comprised of two agencies, one in Biarritz, the other in Hossegor, stands out for its emphasis on lifestyle. Run by a small, closely knit team sharing the same values, this agency celebrating its 25th aniversary in 2025 has acquired a premium position on the market. Interview with its founder, Edouard Gruson, and Anne François, in charge of the sales department.

Maisons du Sud-Ouest immediately sets the tone with its agency at the very heart of Biarritz, unfurling all the allure of a warm home.

“We are fortunate to benefit from an exceptional location and to be in a listed building which catches the eye,” says Anne François. “Our agency borrows the esthetic codes of a loft and is designed as a place for living. We receive our clients here in all confidentiality and also organize exhibitions and opening nights several times a year. Our agency’s atmosphere conveys our image and our way of working : for us, the human dimension is primordial.”

The sales team at Maisons du Sud-Ouest. From left to right, Anne François, Edouard Gruson, Marie Canada and Jade Olivier. Maisons du Sud-Ouest, 36 avenue Carnot, Biarritz. (05 59 41 08 62) et 35 Impasse du Bourret, Hossegor (05 58 49 86 86). www.maisonsudouest.com

The sales team at Maisons du Sud-Ouest. From left to right, Anne François, Edouard Gruson, Marie Canada and Jade Olivier. Maisons du Sud-Ouest, 36 avenue Carnot, Biarritz. (05 59 41 08 62) et 35 Impasse du Bourret, Hossegor (05 58 49 86 86). www.maisonsudouest.com

In an elevated position in Bidart, this superb villa designed by an architect and built in 2018 enjoys panoramic views of the mountains and surrounding villages. Its living space of 195 m2 is comprised of living rooms basking in sunlight, all opening out to a landscaped terrace and the pool, a ground-floor guest-room, and 3 upstairs bedrooms including a master suite with a study area. A laundry room and garage complete the property. 1.895.000 €.

In an elevated position in Bidart, this superb villa designed by an architect and built in 2018 enjoys panoramic views of the mountains and surrounding villages. Its living space of 195 m2 is comprised of living rooms basking in sunlight, all opening out to a landscaped terrace and the pool, a ground-floor guest-room, and 3 upstairs bedrooms including a master suite with a study area. A laundry room and garage complete the property. 1.895.000 €.

In the highly-prized neighbourhood of Les Arènes in Bayonne, this magnificent stone property with its tower, built in the late 19th century, has been renovated throughout and offers high-spec appointments. Surrounded by a luxuriant garden of 445 m2 with a lap pool, this house of 280 m2 on flour floors proposes magnificent living rooms, 4 bedrooms including a vast suite, a gym, a large cellar, and parking space for several cars. 1.680.000 €.

In the highly-prized neighbourhood of Les Arènes in Bayonne, this magnificent stone property with its tower, built in the late 19th century, has been renovated throughout and offers high-spec appointments. Surrounded by a luxuriant garden of 445 m2 with a lap pool, this house of 280 m2 on flour floors proposes magnificent living rooms, 4 bedrooms including a vast suite, a gym, a large cellar, and parking space for several cars. 1.680.000 €.

In the highly-prized neighbourhood of Les Arènes in Bayonne, this magnificent stone property with its tower, built in the late 19th century, has been renovated throughout and offers high-spec appointments. Surrounded by a luxuriant garden of 445 m2 with a lap pool, this house of 280 m2 on flour floors proposes magnificent living rooms, 4 bedrooms including a vast suite, a gym, a large cellar, and parking space for several cars. 1.680.000 €.

In the highly-prized neighbourhood of Les Arènes in Bayonne, this magnificent stone property with its tower, built in the late 19th century, has been renovated throughout and offers high-spec appointments. Surrounded by a luxuriant garden of 445 m2 with a lap pool, this house of 280 m2 on flour floors proposes magnificent living rooms, 4 bedrooms including a vast suite, a gym, a large cellar, and parking space for several cars. 1.680.000 €.

In the neighbourhood of Serres near Saint-Jean-de-Luz, this typical Basque villa benefits from a pretty wooded garden of 1,036 m2 with a pool. Its living space of 180 m2 is comprised of a large living-room with fireplace, and 5 bedrooms. A garage and workshops complete the property. 850.000 €.

In the neighbourhood of Serres near Saint-Jean-de-Luz, this typical Basque villa benefits from a pretty wooded garden of 1,036 m2 with a pool. Its living space of 180 m2 is comprised of a large living-room with fireplace, and 5 bedrooms. A garage and workshops complete the property. 850.000 €.

By grouping together three complementary fields consisting of sales, seasonal and year-round rentals, Maisons du Sud-Ouest asserts its presence in the most highly-prized sectors on the Côte Basque. “The strength of our agencies is to propose three areas of activity deploying total synergy and enabling us to win the loyalty of clients who can easily pass from one to another,” explains Edouard Gruson. As for the market within the region, they confirm a slowdown :

“We have gone from a sellers’ to a buyers’ market, and are still seeing a kind of wait-and-see approach. Bargaining is very active, projects take longer to complete, though it is also rather comfortable to work at a less hectic pace than in the post-Covid period. In our agencies, we are maintaining a steady flow of activity, especially in the fields of seasonal rentals and the acquisition of second homes.”

And the future ? “We remain optimistic. After going through several crises in 25 years, we are still here !”