Label properties, 25 years of real estate in Mougins
On January 1st, 2026, Cyril Brevier took over the management of Label Properties, an agency specializing in high-end residential properties in Mougins, Valbonne, Mandelieu, Cannes, and the hinterland at the western end of the Alpes-Maritimes. This transmission is part of an exemplary, on-going family tale : that of a passion for real estate inspired by values of loyalty, trust and high demands.
Since the agency’s creation, almost 600 transactions have been orchestrated in these highlyprized addresses on the Côte d’Azur. Over the decades, Michel Brevier succeeded in building an agency with a solid reputation, relying on in-depth knowledge of the local market, and finely-tuned expertise in taxation and legal matters. After spending 4 years by his side, Cyril Brevier now intends to pursue and reinforce this demand for quality which has made Label Properties a widely recognized name. Loyalty lies at the heart of its success. “Some properties have changed hands twice, and even 3 times, always through our agency,” says its new manager. In the demanding sector of luxury real estate on the Riviera, this rare continuity attests to lasting relationships founded on trust. Backed by a loyal and experienced team, Cyril Brevier intends to consolidate this momentum by recruiting new talents wanting to evolve within a high-spec structure on a human scale, firmly anchored in the local scene and committed to well-mastered growth. The aim is clear : to preserve an excellent level of service while accompanying natural evolution in the market. A market which is, in fact, posting encouraging vitality.
“The winter period proved to be particularly active and this liveliness is continuing at the start of the new season, borne along by the arrival of new properties of high quality and sellers now in positions in phase with the market, thus creating fine opportunities for buyers, subject, however, to developments in the current geopolitical context.” The agency’s clientele -French, Belgian, German and American-, mainly looks for second residences of quality : properties with 5 bedrooms, vast flat grounds, open views, and a privileged lifestyle. Budgets usually lie between 2 and 5 M €. To assist its clients at each stage of their projects, Label Properties will soon propose a service dedicated to seasonal rentals, thus reinforcing its all-round positioning and its capacity to provide tailormade assistance. With this takeover, Cyril Brevier starts a new chapter while perpetuating the continuity of a sound legacy.
