Hugo Boss goes digital

Hugo Boss goes digital

Hugo Boss goes digital

Seven months' work were devoted to the metamorphosis of the Hugo Boss flagship store on the Champs-Élysées, the world's largest at 1,226 m2. At the core of this new concept, digital experiences offer clients the possibility of ordering a piece of clothing, a colour or specific size, "in situ". Stylish modern design complements the digitalization of this avant-garde address. Hugo Boss, 115 avenue des Champs-Élysées, Paris 8 (01 53 57 35 40).