DIAMONDS ARE FOREVER

DIAMONDS ARE FOREVER

DIAMONDS ARE FOREVER

In 1964, Yeprem Chakardemian, Lebanese of Armenian descent, took inspiration for his first creation from a gold bracelet bestowed on him by his mother, thus paving the way for a family empire in the jewellery sector. A real couturier in the world of jewellery, Yeprem, now based in France, produces exceptional designs such as those in the Y-Couture collection, highlighting superb diamonds. In November, Yeprem opened a corner boutique in Le Printemps Paris. (Entre 100.000 et 250.000 € le collier). www.yepremjewellery.com