Agence des Enfants Rouges

Facing the Marché des Enfants Rouges, this aptly-named agency has cultivated close relationships with its clients right from the start. At the helm, the duo formed by Philippe Gaudry and Franck Aprile, sharing the same convictions and deep affection for Le Marais and the capital's lively neighbourhoods. Encounter...

On the 3rd floor of an elegant 18th-C. building on Rue Notre Dame de Nazareth, this apartment of 64 m2 which has retained its period features benefits from lots of light and ceilings 3 metres high. It is comprised of a double reception room, a semi-open kitchen and a bedroom overlooking the courtyard. A cellar completes the property. 850.000 €.

On the 3rd floor of an elegant 18th-C. building on Rue Notre Dame de Nazareth, this apartment of 64 m2 which has retained its period features benefits from lots of light and ceilings 3 metres high. It is comprised of a double reception room, a semi-open kitchen and a bedroom overlooking the courtyard. A cellar completes the property. 850.000 €.

On the 4th floor of a superb freestone building with a lift on Rue de Bretagne, this outstanding apartment with parquet floors and moulded ceilings has been renovated throughout by an architect. Its living space of 147 m2 is comprised of a double living/dining-room, a separate kitchen and 3 bedrooms. A cellar completes the property. 3.000.000 €.

After completing his studies at Sciences Politiques and several experiences in the agro-food industry and entertainment sector, Philippe Gaudry turned his attention to real estate in 2007. In 2010, he founded the Agence des Enfants Rouges with Franck Aprile who, curious about everything and motivated by human contacts, has always worked in real estate. A few years ago, in addition to this activity, he launched a ready-to-wear label.

"Real luxury is sharing a wonderful home in neighbourhoods offering easy access to culture and shops. All things one finds in Le Marais," says Philippe Gaudry. Now at the helm of two agencies on Rue de Bretagne that he runs with his partner, Franck Aprile, this dedicated fan of Paris has an enlightened view of the city and its changing property scene : "The market in Paris has been very active since September 2016, but tends to be overly speculative. The number of estate agencies has exploded over the past six months in Le Marais, which also tends to pull prices higher. We have a responsibility not to make erroneous estimates. In the highly-prized neighbourhoods of the 3rd and 4th arrondissements, prices currently range from 15,000 to 20,000 € per sq. metre. You can still find properties under 10,000 € per sq.m in Le Marais, though they are becoming increasingly rare. New areas such as Parmentier-Goncourt-Saint Ambroise are undergoing extensive development, offering buyers some good opportunities." Able to pride himself on perfect knowledge of the market and an excellent reputation, Philippe Gaudry takes inspiration from approaches used in the world of luxury : "We devote all the time necessary with each of our clients to define their wishes as closely as possible and offer them tailormade service. And to maintain our position, we are always ready to review our stance and activities. We are, in fact, developing a legal and sectorial monitoring system in association with the blog "La Pierre à l’Endroit", compiled by two jurists, and we organize seminars every two months in our agencies". Expectations for 2018 ? "I'm afraid that competition will bring inflation and affect the market, though I remain optimistic," says the co-founder of the Agence des Enfants Rouges. Despite this risk, this agency seeing considerable growth foresees significant investment on the international scene, in luxury and digital goods. To be continued…

Agences des Enfants Rouges, 44 et 6 rue de Bretagne, Paris 3 (01 53 01 00 40 - 01 44 61 70 70). agencedesenfantsrouges.com

By Sandra Serpero